CliftonStrengths®: Context® – Connecting the past to now

CliftonStrengths®: Context® – Connecting the past to now

CliftonStrengths® defines this theme as people who “enjoy thinking about the past. They understand the present by researching its history.”


You need relevant background information 

Your decisions are made by looking to the past, this could include facts and information from the origin of the topic to present date.

For others, it could be simply having a love for everything antique, or recreating old campaigns. 

Either way, bringing in facts or tidbits, “lessons learned”  from the past to current conversations or discussions are important to you. 

You remember important historical events

Whether it relates to the history of this planet, country or families and friends, you may have an innate ability to remember details, conversations and more. 

It’s important for you to keep the past alive and to learn from the past. In fact, you bring an understanding between the past and the future. 

You may be drawn to collect memorabilia or collections from the past. Whether as a historian, archeologist, genealogist in your area of interest 

You love retro 

It’s important for you to honor the past. Sharing anecdotes or hearing stories from the past will inspire you. 

In fact, some of you might be inspired to recreate the era in your current life, and live it full out in clothing, home interior, music, and lifestyle. Think Rockabilly, Renaissance Fairs or Gettysburg reenactments. 

Either way, you create by linking facts to what has been and bringing it into now. 

The past matters 

You’re able to help people understand the “how’s” and “why’s” when changes occur by providing the context from past events. This also helps you process and move forward. 

By taking people back in time to understand the history you’re able to make sense and provide a sense of continuity to the present and future. 

You need time to explain your thinking behind your actions and opportunities to ask questions, to get clear on all the background information to the present date, before taking action. 

You bring depth 

Whether it’s facts from the past or an understanding of ideas from the past, you have the ability to link facts to what has been.

You bring a perspective where you put things into a framework comparing situations, ideas or reasons to why it existed in the past.

Biographies may pique your interest in understanding the past, how people lived, and what life was like at that time.


Do you have Context® as one of your dominant talents? What time periods of history intrigues you? 

Are you curious what your talents might be? CLICK HERE for more information about the CliftonStrengths® Assessment or HERE for the BP10™ Assessment.

Lastly, visit Gallup’s YouTube channel for more information on the CliftonStrengths® theme of Context® HERE.

CliftonStrengths®: Competition® – Playing to Win!

CliftonStrengths®: Competition® – Playing to Win!

CliftonStrengths® defines this theme as people who “measure their progress against the performance of others. They strive to win first place and revel in contests.”

You play to win

Your performance stats are important to you and you will compare yourself to others to see how you stack up.

You want to be the best and you work hard to win. The game is to win, being number one.

No matter how well you perform, it’s all about outperforming e-v-e-r-y-o-n-e and if you don’t you’re left feeling crappy.

The comparison game  

Is real for you, it determines how you feel at any given moment and you can’t help but check where you stand. 

You need to compare, compete, and WIN! 

Playing full out for #1 is key, it will ensure that you perform and finish strong.   

You check your stats

Reviewing your stats to date help you identify personal records and create a plan to beat previous results.  

Creating games to keep that competitive spirit alive might energize you, like timing a task, washing your car, mowing the lawn, and keeping score.  

Use your scorecard focus to create win-win solutions with others while maintaining your own motivation.  

You know your competition 

Use that knowledge to create a competitive edge not only for yourself but for the company you represent.  

Be selective and intentional with whom you compete. Playing with the best will inspire you and up your game too.  

Your drive is your motivation. 

You create a competitive environment

Your competitive spirit can stimulate innovation and be a catalyst for peak performance.

Place yourself in situations where you can use your strengths to win, and do the same for any team that you manage.

Do make a point to celebrate yours and others win, especially if you’re a manager.

“You have competition every day because you set such high standards for yourself that you have to go out every day and live up to that.”
—Michael Jordan


You hate to lose

Creating powerful responses to manage potential “temper tantrums” is crucial, especially when working with others that aren’t as competitive 🙂

I’ve found that reverse psychology often works great as a motivator for people high in Competition. Let’s say that you have a project due tomorrow and you can’t find the time to complete it and if I were to say to you “I don’t think you can do it by tomorrow” or similar, would that spur you with an internal “watch me, game on!” or would you simply say “I guess you’re right…”. What’s true for you?

“I’m a pretty good winner. I’m a terrible loser. And I rub it in pretty good when I win.” —Tom Brady

Do you have Competition® as one of your dominant talents? How do you use your competitive spirit to win in your daily life?

Are you curious what your talents might be? CLICK HERE for more information about the CliftonStrengths® Assessment or HERE for the BP10™ Assessment.

Lastly, visit Gallup’s YouTube channel for more information on the CliftonStrengths® theme of Competition® HERE.

CliftonStrengths®: Analytical® – The Objective Data Finder

CliftonStrengths®: Analytical® – The Objective Data Finder

CliftonStrengths® defines this theme as people who “search for reasons and causes. They have the ability to think about all the factors that might affect a situation.”

Facts are important

You need to know why things are the way they are. Impulsive or lofty actions, or claims, “just because” don’t go over very well with you. You may find yourself responding with a “really, why is that?” response.

Your logical and objective approach may come across as critical when in reality you’re really just trying to understand how it all fits together.

Emotional statements or “truths” from others without data backing that up do nothing for you. You won’t buy into others truths, or take action, without doing your own research and then determining your choice based on that data.

You need time to think

To sort out your thoughts, fact-find, and process the data. It’s important that the information you collect is pertinent and precise, and you may find yourself collecting information that is relevant to your life.

With your natural knack to find simplify the complex, you’re a natural at analyzing data objectively. Set aside time to think throughout the day.

You will question the information you come across from a logical perspective and look at all the factors that can affect any given situation.

You need proof

In fact, you dislike, even hate it if things aren’t or can’t be proven. What energizes you is data and facts.

You’ve got a rational mind and the ability to seek truth by understanding the components what other people define as an assumption and boil things down to the essence, cause & effect.

By uncovering the essential facts for excellence you are able to help others get clear on what that looks like and what it will take to achieve it as you drill down your research to the details.

You love data and facts

Working on projects that entail analyzing data or research to prove an idea will energize your strategic mind. You are internally guided by your mind.

Being accurate is important so it’s important to you that the data collected and analyzed is credible and relevant. Pulling data apart to see how it all connects may be part of the process.

You will ask questions to better understand what it will take to be excellent and how to achieve success, whether you’re on your own or on a team.

You can energize others that are seeking help by asking questions from a different perspective and help them gain clarity on what to focus and act on, and you can energize yourself by investigating topics at hand continually.


Do you have Analytical® as one of your dominant talents? What topics are you currently researching?

Are you curious what your talents might be? CLICK HERE for more information about the CliftonStrengths® Assessment or HERE for the BP10™ Assessment.

Lastly, visit Gallup’s YouTube channel for more information on the CliftonStrengths® theme of Analytical® HERE.

Why CliftonStrengths® and BP10™?

Why CliftonStrengths® and BP10™?

CliftonStrengths® reveals the Signature Themes that guide your behavior through your life without being specific to one particular career, role, or job. It’s a strengths-based developmental tool that describes what you naturally do best. When you invest in your talents, they become strengths much like a raw talent in sports may go “pro”. 

BP10™ is a compilation of 10 talents specific to the role of a builder. It measures how you are successful in business, in other words, it’s a selection tool to identify your talents as a builder and have strong, statistically significant linkages to specific outcomes. 

Gallup® designed both assessments for personal development and growth by helping individuals focus on areas of strength in their life. [Source]


So what does that all mean?

What if hiring talents has nothing to do with whether you’re nice or have degrees? Sure in some business areas it’s crucial but what if you were to start a business, or are in sales, do you have what it takes? 

Who do you invest in? So often we determine it based on previous experiences without really looking at whether there was a talent for what the person was doing. Some of us end up in professions we never really thought about, others were focused and targeted.

Can you transfer skills and talents to other industries?  

I’d say yes, and it all comes down to the talents needed for that business. Some talents may be important independent of business aka product, it comes down to what you need from each person you hire. 

Let’s say you’re in sales, where scoring high in “Selling” (BP10™) or even #1 would be ideal as people high in Selling influence in different ways, and that’s where your other talents and CliftonStrengths® come in.

Different industries have different needs too–selling dental implants which is the industry I’ve been in, requires a long-term relationship approach with repeat sales and deep knowledge of the product and the needs of the customer. Other products, like selling clothing or cosmetics, may need a slightly different set of talents, vs. cars, life insurance, and investments.

What talents are needed for my business?

Ultimately, it comes down to you selecting the talents that are the most important for your industry and the personality that fits with your company’s brand and products. 

I see salespeople, for one, as builders and brand ambassadors of the business. The salesperson is the face of the company and while employed they are still helping build the company, whether from scratch or in other phases of the business. 

Every stage of the business requires slightly different talents. In a startup, there’s definitely a need to have salespeople, and staff for that matter, that have more of an entrepreneurial mindset and talent pool. It’s kind of like having your own business but with benefits, paychecks, and commissions for those that perform. 

When you’re in a startup or small business having the right people on your team is crucial. While the 80/20 rule seems to apply in most areas of life, talent identification can help you create more predictable results.

Who do you invest in? 

The draft pick that is a star already, the one with the most potential or the nice one that you know will work super hard, need guidance and support but not necessarily perform as well?  

Do you value the players that bring it no matter what, or do you look at the resume and determine who to hire based on the degrees?  

Once again, Gallup’s data is blowing my mind. I found some missing pieces through a fellow coach & his partners who had connected the dots [shoutout to Jeff @ Prism Perspective Coaching]. You see there are ways to read the report where you can determine the intensity of talent. You also have the ability to get a report via your coach that shows the actual score, for some that’s awesome and for others, confronting.

I’ve taken the BP10™ twice as the report changed. The order and scores of some changed and while my #4 at the time now is #10, with just a few points less, the intensity changed. What I found interesting was that while 5 out of the 10 were dominant talents = on par with the top builders in the world, the rest were in “tier 2” even where the scores were high. The line has to go somewhere, right, and in this case, you’re measured against the top builders in the world where as little as one points difference can mean the difference between having a dominant vs. less intense talents. 

Whether you have one, five or ten dominant talents, what’s relevant is what the talents are, and what business area you’re applying your talents, if you’re using them and investing in them. 

One sign of talent. You are energized.

If you’re drained then you’re not operating in your strengths zone, or in a work environment that isn’t nurturing for you. Why that is can vary. 

At the end of the day, it’s your responsibility to make choices that nurture you, invest in your growth, talents and be your best.

These two assessments change lives in a  good way, quickly and powerfully. If CliftonStrengths® and BP10™ is offered at your workplace then you’re one of the lucky ones. 😉


Are you curious what your talents might be? CLICK HERE for more information about the CliftonStrengths® Assessment or HERE for the BP10™ Assessment.

Lastly, visit Gallup’s YouTube channel for more information HERE.